12 WordPress Hacks of Christmas

Ho, ho, ho! Today we celebrate the season with 12 (and a bonus!) of my favorite small tweaks and tricks when using WordPress. I shared this at the WPJax local meetup and hope you’ll find something here of interest to you too!

Tell a Visual Story with Web Design

By opensky | June 4, 2024

Your online business story, just like your real life story, matters. A well-crafted narrative on a website not only engages users but also builds emotional connections and drives conversions.  Effective storytelling can transform the user experience, making your website not just a place to visit, but a journey to experience. Here’s how you can harness …

Have You Checked Your Links Lately?

By opensky | May 14, 2024

Your website serves as the virtual front door to your business. Just like you wouldn’t want a customer to trip over a loose floorboard as they walk into your store, you also wouldn’t want them to encounter a broken link on your website. Broken links can significantly impact the user experience, your site’s SEO ranking, …

What is Call to Action (CTA)? Why Your Website Needs Them, and How to Use Them Effectively

By opensky | March 12, 2024

Your website acts as a central hub for your audience to interact with your brand. But having a well-designed website is not enough; it needs to actively guide visitors towards taking specific actions. This is where calls to action, or CTAs, come into play. CTAs are an integral part of a website’s design and content …

Should You Add Videos to Your Website?

By opensky | February 21, 2024

In the world of web design, video content is a respected tool for boosting online engagement, capable of transforming how brands connect with their audience and share their message. From how-to demonstrations to behind-the-scenes tours, videos can captivate visitors and enhance user experience in ways that static images never could. Not only that, but videos …