From our agency owner Karena Kreger Last week, I had the privilege of co-presenting at WordCamp US 2024 with my friend and colleague Gina Deaton, the Chief of Staff of ClockworkWP. Together, we shared our business journeys in a session titled “Scaling Your Agency: Lessons Learned the Hard Way,” where…
Your website is often the first interaction potential customers have with your brand, making it crucial to keep it fresh, engaging, and functional. But how often should you redesign your website? The answer isn’t one-size-fits-all; it depends on various factors including industry standards, technology advancements, and user behavior. Let’s check…
Your online business story, just like your real life story, matters. A well-crafted narrative on a website not only engages users but also builds emotional connections and drives conversions. Effective storytelling can transform the user experience, making your website not just a place to visit, but a journey to experience….
Your website serves as the virtual front door to your business. Just like you wouldn’t want a customer to trip over a loose floorboard as they walk into your store, you also wouldn’t want them to encounter a broken link on your website. Broken links can significantly impact the user…
Your website acts as a central hub for your audience to interact with your brand. But having a well-designed website is not enough; it needs to actively guide visitors towards taking specific actions. This is where calls to action, or CTAs, come into play. CTAs are an integral part of…
In the world of web design, video content is a respected tool for boosting online engagement, capable of transforming how brands connect with their audience and share their message. From how-to demonstrations to behind-the-scenes tours, videos can captivate visitors and enhance user experience in ways that static images never could….