Blog

We are thrilled to announce that Open Sky Web Studio is changing its name! As we’ve continued to grow and evolve over the years, we felt that our old name no longer represented who we are – a boutique digital marketing agency offering a variety of online services to businesses of all sizes. Our new name better reflects our services, …

Establishing credibility on a website is essential for your business. It helps build trust with visitors, increases engagement, and can potentially boost conversions. When potential customers visit your website, they look for indications that your brand is credible and trustworthy. But if your website appears disorganized and unprofessional, visitors might subconsciously form a negative opinion of your brand. Just a …

How long are visitors staying on your website? When a user visits your site, your window of opportunity to catch their attention is quite small. If they don’t find the answer they’re looking for within the first few seconds on your page, they will return to the search results and move on to the next website – and you’ve lost …

Your website is nothing without copy, or the actual words on your site. Copy isn’t limited to blogs or articles; headings, team bios, product descriptions and even calls to action are all considered website copy. It might be tempting to throw some words on our website and call it good, but well-written, intentional copy can make or break your website …

No matter your business, you need to communicate with customers. Outside of the usual phone calls and emails, website forms are an easy way to connect with clients, collect lead information, and manage data. Embedded right into your website, web forms vary in length, format, and functionality, with endless customizations to fit your business needs. Below, let’s check out several …

As we all know, the last several years have changed the way we gather and connect with others. For those of us that do the majority of our work in the virtual world, we are often found working in solitude, remotely away from our team communicating primarily via Slack, Zoom, email, and an occasional phone call. In-person events and meetings …